GCS Announces UK Distributor Partnership for Bettcher Industries
General Catering Solutions are delighted to announce they are now the UK Distribution partner for Bettcher Industries and their range of automate breading machines working in conjunction with Culimat.
Bettcher Industries are looking to batter the UK breading market with their New distribution partner.
Bettcher Industries is recognised throughout the world as a leading manufacturer and supplier of food processing equipment. They’ve introduced successive designs of handheld cutting and trimming tools that are used in thousands of meat, poultry and seafood processing plants. But are equally as well-known for manufacturing leading batter breading machines.
We are delighted to announce that General Catering Ltd is now the stocking partner in the UK for Bettcher’s leading breading machines the Optimax BB-1 and automatic coating system (ACS). Culimat who oversee this product for Bettcher in the UK stated when we looked through the market at potential partners to launch this exciting product, we wanted a partner who was flexible and product focused and a company that could penetrate the market quickly for us. Phil, Amjad and the team and GCS ticked every box and since the launch at the start of summer has already seen success within two operators in Scotland and the midlands.
Doncaster based General Catering Solutions Commercial Director, Phil Dixon said how delighted they were to be working in conjunction with Culimat and Bettcher Industries “As soon as the opportunity became apparent to work with this superb product we jumped at the chance. Not only does it offer a great solution to our customers but forms a great synergy with our other brands that we offer into the food production and hospitality markets. We look forward to working closely with both Culimat and Bettcher and growing the UK market for them”